Late Thursday, amid swirling speculation about an incident at Brown University, the network's Kaitlan Collins took to social media, highlighting the uncertainty and guiding the public to her network’s 9pm newscast.
Although CNN is certainly not a flawless news source, her words resonated to many. It stands as one of the broadcasters where one can locate reality-based and largely reliable reporting – particularly during breaking news situations such as the one taking place near a New Hampshire storage facility.
An Uncertain Situation During a Business Tug-of-War
However the news network, now 45 years old, finds itself in a uncertain position as two massive media empires vie for ownership of its corporate owner, Warner Bros Discovery.
Regardless of who wins, the fate of CNN has become part of a high-stakes game of corporate ownership, not as a question of what benefits the information-seeking public.
“This is yet another example of the deep structural problems with origins in decades of regulatory actions,” said Victor Pickard, writer of “Democracy Without Journalism?” and a media policy professor at the Penn.
The debate about the future owner of Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – overlooks a broader point.
“It gets presented as a financial tale with powerful individuals as the protagonists, but there is scant discussion of the common good,” Pickard explained.
The Complicating Factor: Donald Trump
The CNN scenario is further muddied by Donald Trump’s opinions about a network he has long portrayed as perhaps his chief “fake news” foe.
Recall the shouts of “CNN sucks!” at his rallies, his administration’s punitive withdrawal of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in press briefings.
Trump now says that CNN needs new ownership. This can be interpreted as ownership that will insulate him from journalistic oversight. That is part of why he appears to support Paramount Skydance, which has made a hostile bid.
Trump has reason to like that company more. For one thing, it is controlled by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently placed the conservative Bari Weiss, known for her “anti-woke” beliefs, as the top editor of that historic news network.
A Possibility of More Uncertainty
Significantly, if Netflix prevails, CNN and other cable outlets would first be separated into a standalone company. Such a move could be a welcome development to many at the network, but it’s far from a safe harbor. That structure could pave the way for CNN for another sale. The cycle continues.
In the view of Timothy Wu, a lot of this is against the law, anyway. The prominent critic of big tech’s dominance stated that competition laws should block both deals.
“Either merger would be harmful to the country, and both should be contested by regulators,” Wu stated.
The Bigger Challenge and a Path Forward
No matter the outcome in this situation, the underlying crisis endures.
“Our current system is a profoundly structure that undermines democracy, but we shouldn’t give in to a sense of powerlessness,” Pickard said. Government actions – from the 1930s and 1940s – helped to create this overly commercial monster, and revised policy decisions can fix it.
Will that happen in an era where the Federal Communications Commission chair refuses to acknowledge that the agency is independent? Change is a distant prospect now, but that doesn’t mean it will not happen in the future.
Initiatives that bolster independent news organizations, reinforce local journalism, subsidize public media, and outlaw the concentration of media power in a handful of hands are within reach – they are necessary for a healthy democracy.
Regarding media ownership, size does not equal quality. And news organizations like CNN cannot be pieces in the most recent corporate chess match.